PR Vs Advertising Vs Corporate Communication - Courses, Scope, Jobs, Salary

PR Vs Advertising Vs Corporate Communication: Public Relations, Advertising, and Corporate Communication form foundational blocks of marketing. If you are outgoing, extrovert, and love playing with words, you can choose any of these fields. As these three fields offer equal scope and fulfillment in terms of careers, making a choice becomes complicated. Well, your selection of any one out of three highly depends on your passion, interest, and skills. Advertising, PR, and corporate communication have one prime objective which is disseminating information among various stakeholders.

With the growing popularity of digital marketing, business organisations are using innovative techniques to put a lasting impression on their customers. To stay updated with the latest developments, interested students can pursue PR, advertising, or corporate communication courses.

We have covered popular courses, career scope, and top recruiters for PR, advertising, and corporate communication. This article will help you make the right choice between PR vs advertisement vs. corporate communications.

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About Advertising, PR and Corporate Communication

Advertising	Public Relations	Corporate Communication
The function of this domain is to convey messages to the general public in a creative manner. This message could be an endorsement of a brand, organization, product or movement. Individuals in this field are supposed to put together an idea and means to convey the message through that idea. Writing, accounting, surveying, communication are elemental aspects of advertising.	The PR industry aims to develop stronger ties between clients and service providers by understanding their business relationships and influencing their decisions. All forms of media and communication are used to manage the reputation of the parties involved. Every organization might have its own PR department or hire a PR agency to handle the PR work of their organization.	Understanding the need for easy flow of communication, organisations have started building a communication system so that the purpose of the business and other essential matters could be conveyed throughout this system. Individuals are hired to take care of the messages, emails, plans, reports, memos, etc. that need to be delivered to the clients or employees within the organisation.

PR Vs Advertising Vs Corporate Communication - Courses

Here is a list of UG and PG courses offered in Advertising VS Corporate Communication VS Public Relation .

Level	PR Courses	Advertising Courses	Corporate Communication Courses
UG	BBA in Advertising and PR B.A in Advertising and PR Diploma in Public Relations BBA in PR and Event Management	BBA in Advertising and Digital Marketing BBA in Advertising and PR B.A in Advertising and PR B.A (Hons.) Communication Design B.A. Mass Communication	Diploma in PR and Corporate Communication Certification in Corporate Communication
PG	MBA in PR PGD in Corporate Communication and PR	MBA in Advertising PGD in Advertising	MBA in Corporate Communication PGD in Corporate Communication and PR

Advertising VS PR VS Corporate Communication - Eligibility Criteria

The eligibility criteria for Advertising, PR and Corporate Communication courses are more or less similar. The following table shows the level-wise common eligibility criteria for all the fields.

Levels	Eligibility Criteria for PR Vs Advertising Vs Corporate Communication
UG	careerdidates are required to complete the 10+2 level of education or equivalent from a recognised board. The marks requirements vary for different colleges. Some institutes may require students to appear in entrance exams or personal interviews.
PG	Students must have completed at least a Bachelor's degree in any discipline from a recognised university. Many college/ institutes/ universities conduct entrance exams for the courses at PG level. So, candidates must appear in the exams.

PR Vs Advertising Vs Corporate Communication: Top Skills Required

To build a career in Public Relation, advertising or coporate communication, an individual must possess the below-mentioned skills.

PR Vs Advertising Vs Corporate Communication - Admission/ Selection Process

• The admission to PR, Corporate Communication and Advertising courses is done in two ways: Direct Admissions, Admissions Through Entrance Exams.

• For Direct Admissions, candidates' performance in the previously acquired education is considered at the time of selection.

• For admissions through entrance exams, candidates are required to take the tests.

• Basis of their performance in the test, candidates are called to further the selection process.

• Some institutes also conduct personal interviews and group discussions in addition to an entrance exam.

Advertising VS PR VS Corporate Communication - Career Scope

Advertising	PR	Corporate Communication
India has a progressive advertising industry with domestic agencies like DDB Mudra as well as international agencies like Publicis Groupe indulging with domestic advertising agencies. Job opportunities are very bright, especially after pursuing masters in this field.	With PR agencies evolving throughout India, students from the field can apply for a job at various organisations. Better opportunities will open up once you have had an experience of 2 years.	With the growth in the different business organization, there is a constant need for individuals who can maintain the flow of communication for the development of the firm. Various firms are on the lookout for individuals who can monitor the flow of data and their means of communication used.

Job Roles in PR, Advertising, and Corporate Communications

You must be excited to explore the job roles and responsibilities you can pursue after completing courses in PR/advertising/corporate communications. Check the table below to discover the type of career you can secure.

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Advertising VS PR VS Corporate Communication - Starting Salary

Advertising	PR	Corporate Communication
UG: Rs.15,000 to Rs.30,000 per month PG: Rs.6,25,631 per annum	UG: Rs.10,000 to Rs.25,000 per month PG: Rs.4,65,153 per annum	UG: Rs.6,000 to Rs.20,000 per month PG: Rs.6,14,894 per annum

Top Colleges for PR Vs Advertising Vs Corporate Communication

Here's a list of top colleges for PR Vs Advertising Vs Corporate Communication in India . You can click on the college's name to get more information about them. If you are interested in applying to any of the colleges or want to know more about the admissions, fill out our Common Application Form and our experts will get back to you soon after.

Colleges	Annual Fee Range (in INR)
Chhatrapati Shivaji Maharaj University (CSMU), Navi Mumbai	86K
Garware Institute of Career Education and Development (GICED), University of Mumbai	NA
KL University, Hyderabad	1.85 L
Amity University, Gwalior	1.62 L
Chhatrapati Shivaji Maharaj University (CSMU), Navi Mumbai	86K
NIMS University, Jaipur	40K - 1 L
Manipal University (MAHE)	1.67 L

Here are some other colleges that you can opt for:

• Indian Institute of Mass Communication, Delhi

• Xavier Institute of Communication, Mumbai

• International School of Business and Media, Pune

• Symbiosis Institute of Mass Communication, Pune

• Asian College of Journalism, Chennai

• Mudra Institute of Communication, Ahmedabad

• Film and Television Institute of India, Pune

• AJ Kidwai Mass Communication Research Centre, Jamia Millia Islamia, New Delhi

• Indian Institute of Journalism and New Media, Bangalore

With the right education and focused mindset, you can make a lucrative career in the field of Advertising, PR and Corporate Communication. Post-graduation in any of these fields will offer some of the best job opportunities in India. If you have any queries, ask away through our Q&A section and for more such interesting content, stay tuned with CollegeDekho .